If you have been considering a Cancun condo for sale, you are joining a large number of other Americans and Canadians who have experienced this place either as visitors or residents; a recent survey has shown that Cancun, which has played a large role in setting the standard for Mexico beachfront for sale, has gained a status of defining the standards for vacationing tastes of an entire generation – a concept which can be seen in real estate as well.
Mexico's Journal of Business Management magazine points out that Cancun is the most important tourist destination of this generation after a survey of 21 leading beach resorts. This makes Cancun the number one tourism brand in Mexico and beyond, "the tourist paradise of this generation.
The market of Mexico condos for sale and tourism have been very closely tied, and Cancun has in many ways, set the pace for this kind of close connection. Many buyers who consider a beachfront condo in Cancun have visited as vacationers, use their condo for vacationing, and gain an income by renting it out to other vacationers. The success of tourism in Cancun as one of the world's top destinations has also largely defined the high quality of life and convenient lifestyle expats enjoy in this community; the two markets are inseparably tied together.
On the other hand, Cancun real estate, like tourism, has become a standard for beachfront condo living, offering high-quality condominiums overlooking beautiful white beaches, with the turquoise Caribbean beyond. Cancun and the surrounding areas are home to nearly 50,000 expats, one of the highest in Mexico and throughout the world.
Part of what the survey evaluated is the "branding" of Cancun; achieving the highest scores as the destination with the best advertising ( 69 percent), with the best promotions and packages (53 percent) and is a trusted destination (51 percent) make Cancun the "flagship destination" which clearly speaks of a strong brand health built through the years.
This branding has also lead many expats to choose Cancun. Most importantly, however, the experience of visiting or living in Cancun lives up to and even exceeds its branding image.
The survey said Cancun "is solid at all levels" with a presence of in people's minds as "the top tourist destination" which is almost universal (98 percent). This "brand presence" also has a very high rate of conversion to reality – meaning people thinking about Cancun actually visit or move there; 4 out of every ten people who think about Cancun create a real life link to the destination.
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