One of the main lures of Playa del Carmen condos in the up-and-coming north end of the city is the close contact with the surrounding jungle and nature. For this reason, buyers find a certain sympathy with protecting these natural surroundings; most buyers will also be interested to know that a resort complex in the area has been recently given an award for its efforts in environmentally-sound tourism.
The resort complex, Mayakoba, has been cited by the Rainforest Alliance for achievements in sustainable tourism; this is the first time that The Rainforest Alliance has honored a tourism project to this extent. Mayakoba includes three independent resorts—Fairmont Mayakoba, Rosewood Mayakoba and Banyan Tree Mayakoba. The award comes as a reaction to wide-spread practices among the three resorts implemented to save water and energy, as well as policies related to sustainability, such as promoting visits to local communities.
The implications for condo buyers in Playa del Carmen are important. One implication is that they know they are buying in an area where the rich nature surrounding the city will be protected. The increase in the trend to build and operate resorts sustainably can give buyers confidence that the same tourism which has made the area so successful is beginning to serve as a protection to the beauty which made it possible. The recognition from the Rainforest Alliance strengthens this confidence even further.
For those who buy a condo directly in the area – just beyond the north end of the city of Playa del Carmen itself – they can also rest assured that the specific natural surroundings of their communities will remain protected by efforts such as the one from Mayakoba.
This kind of activity has clearly been successful with both visitors and real estate buyers. The resorts within Mayakoba have been successful, using their environmental focus to draw guests who sympathize with environmental values.
On the real estate front, sympathy for environmental values also serves as a strong point for Playa del Carmen condo buyers in gated communities.
The three resorts involved actually started out with a vision “to establish a new tourist development where environmentalism took center stage,” rather than first building a resort, then finding ways to integrate environmentalism into the existing infrastructure.
TOPMexicoRealEstate.com; Mexico's Leading Network of Specialists for Finding and Purchasing Mexican Properties Safely